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2024년 잠재 방한여행객 조사는 일반 외국인과 방한 의향자를 대상으로 한 설문조사의 주요 결과와 상세 집계표를 제공하며, 이는 향후 방한 시장의 변화와 핵심 동향을 이해하는 데 필수적인 통찰을 제시합니다.

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