HDV Insights

Devenez visible pour les IA : Les clés de l’optimisation sémantique et du GEO pour les hôtels

ChatGPT ads spotted and they are quite aggressive

The death of lazy hotel distribution

Airbnb tests pay-to-play visibility for “best guests” (LOYALTY PROGRAM TEST?)

IHG plans AI-compatible hotel content platform

Direct booking decline across global experiences industry Rising acquisition costs and AI-driven discovery shifts make direct sales harder to sustain

Airbnb is testing out AI search with a 'small percentage' of users

Marriott shares details of AI projects, partnerships

The Rise of the Super-Empowered Consumer: Marketers’ guide to reaching consumers at the speed of AI

Skift London Megatrends: Ask Me Anything with Google

Making the case for hotels to enable AI 'crawlability'

Marketing Predictions for 2026