HDV Insights

building customer value from Theory to practice

Get Your Execs To Fund Customer Experience With These ROI Resources

Put influence maps at the core of your marketing strategy. Here’s how

Humanoid Robots at Work: What Executives Need to Know

Mapping today’s customer journey with BCG’s Derek Rodenhausen

Customer Service Journey: Mapping to Maximize Value

Future Agent Roles in Customer Service Interactions

When AI Is the Editor, Consumer Complaints Are More Likely to Succeed‌

The contact center crossroads: Finding the right mix of humans and AI

Adobe Analytics: Traffic to U.S. retail websites from Generative AI sources jumps 1,200 percent

한국, 미국, 일본 소비자는 검색 서비스 이용 방식과 생성형 AI 활용 목적에서 뚜렷한 국가별 차이를 보입니다. 한국은 높은 AI 수용도와 생산성 활용이 두드러지는 반면, 미국은 신뢰도와 보안을 중시하며, 일본은 정서적 교류와 10대의 높은 AI 수용도가 특징입니다.

How AI is reshaping the customer experience: Wins and watchouts